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22

Mar

For US Hispanic Marketers: Abuelitas to the Rescue
Tell me these abuelitas aren’t adorable?!  I fell in love with them the first time they came onto my television screen, entre novelas of course, the other day.  They remind me of so many señoras in my real life it’s not even funny.  Even a little bit of my ownabuela who sadly is no longer with us, but whom in her day was definitely as spunky and fun as these abuelitas.  ¡Hasta más diría yo!  Read More

For US Hispanic Marketers: Abuelitas to the Rescue

Tell me these abuelitas aren’t adorable?!  I fell in love with them the first time they came onto my television screen, entre novelas of course, the other day.  They remind me of so many señoras in my real life it’s not even funny.  Even a little bit of my ownabuela who sadly is no longer with us, but whom in her day was definitely as spunky and fun as these abuelitas.  ¡Hasta más diría yo!  Read More

05

Mar

¡Súbele al Suave! Downy Wants You Dancing for Clean Clothes

It’s taken everything in me not to run down to the neighborhood washateria and dance to this track after inserting a quarter into one of the machines!  That was the first thing I thought after the folks at Downy shared with me these awesome new videos for their¡Súbele al Suave! campaign.  I actually tried to convince Anjelica to record me dancing over the weekend… she didn’t really say much about the idea other than uh-huh.

We didn’t because we didn’t have enough time, but something tells me someone must have told Downy that I’m a big fan of marketers reaching out to the U.S. Hispanic population the right way!  These commercials are so hilarious… Read More

08

Feb

La Loca de La Tía Lupe - Bailando Quebradita
I LOVE a great funny commercial, and one featuring the popular Mexican dance ofQuebradita definitely fits the bill!  On Super Bowl Sunday while most of us were too busy evaluating the million dollar ads being unveiled for the first time during the big game, this little gem was already airing on Spanish-language networks like Univision and Telefutura.  I have to say, out of all the new commercials that I’ve seen lately, this one is hands down my absolute favorite!  You HAVE TO WATCH!! See Video

La Loca de La Tía Lupe - Bailando Quebradita

I LOVE a great funny commercial, and one featuring the popular Mexican dance ofQuebradita definitely fits the bill!  On Super Bowl Sunday while most of us were too busy evaluating the million dollar ads being unveiled for the first time during the big game, this little gem was already airing on Spanish-language networks like Univision and Telefutura.  I have to say, out of all the new commercials that I’ve seen lately, this one is hands down my absolute favorite!  You HAVE TO WATCH!! See Video